GiG expands its activity in Latin America with Grupo Boldt.

11 August, 2022

Gaming Innovation Group Inc. (GiG) continues to strengthen its position in the Latin American (LATAM) igaming market, extending their existing relationship with Grupo Boldt to cover a fourth and fifth regulated region under the Bplay brand, over the coming months.


After three previous entries into LATAM markets in 2020 and 2021, GiG is powering the launch of Bplay in Buenos Aires, the biggest Province of Argentina, with both its award winning player account manager and sportsbook. A fifth regulation is expected to follow towards the end of the year in the Argentinian Province of Entre Rios, a jurisdiction where the Bplay brand will benefit from its current exclusivity.


The expansion of the relationship between GiG and Grupo Boldt marks a continuation of GiG’s commitment to development in regulated markets, highlighting its position as a leading partner for igaming operators in Latin America. The strong and steady growth of the three live regulations have already shown strong revenue opportunities, with expectation for further expansion following the addition of these new markets.


Hervé Schlosser, Managing Director of Sportnco Gaming at GiG, said “It is exciting to be playing a big part of the expanding digital iGaming market for LATAM. Our partnership with Grupo Boldt and the Bplay brand promises a great deal of potential, leveraging our combined knowledge and expertise to further consolidate our commerciality in the region.”

Jose del Pino, Business Unit Manager at Grupo Boldt said: “Bplay continues to bring the best gaming experience for our customers in Latin America, leading not only in launching new licenses, incorporating new and great games and products, but also proud of being the absolute leader in customer satisfaction, which is the one true podium that we deeply cherish. Our partnership with GiG and Sportnco Gaming has been a fundamental pillar for delivering the Bplay experience and I look forward to continue growing together.”


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About Gaming Innovation Group (GiG)

Gaming Innovation Group is a leading iGaming technology company, providing solutions, products and services to iGaming Operators. Founded in 2012, Gaming Innovation Group’s vision is ‘To be the industry-leading platform, sportsbook and media provider delivering world-class solutions to our iGaming partners and their customers. GiG’s mission is to drive sustainable growth and profitability of our partners through product innovation, scalable technology and quality of service. Gaming Innovation Group operates out of Malta and is dual-listed on the Oslo Stock Exchange under the ticker symbol GIG and on Nasdaq Stockholm under the ticker symbol GIGSEK.

About Grupo Boldt

Grupo Boldt SA is a leading Argentine company that provides full comprehensive technology services and solutions tailored to the needs of its customers. Its 88 years of experience guarantee maximum reliability throughout the process.The projects that the company carries out are characterized by being defined with the highest quality and strict standards of transparency required by the industry. This, added to the commitment of its people, guarantees a valuable experience for customers.Boldt S.A. is an Argentine capital company that is listed on the Buenos Aires Stock Exchange Market.Through a specific area, Grupo Boldt is dedicated to the development and integral management of entertainment and tourism centers, including in its services the implementation of all the solutions necessary for its operation, from gastronomy to shows.Grupo Boldt’s objective is to guarantee the quality of service to its clients by providing advanced technological solutions that focus on security, transparency and efficiency.

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