How we maintain our edge in a competitive market
Search engine optimisation is an integral part of our success in our publishing business. Our experienced team of search engine optimisation experts are dedicated to ensuring our websites have a high organic ranking in premium search engines. We provide engaging content that empowers potential players and connects them with online casinos or sports betting sites.
Dedication to details combined with an activity based costing mindset is a prerequisite for succeeding in the paid marketplace. In GiG Media we operate with a strict return-on-advertising-spend focus (ROAS) ensuring that both we and our partners profit from the players that we generate. GiG Media has developed several proprietary technology solutions to support our paid marketing activities – to name a few examples:
• Our technology allows us to understand and track our activities on a granular level
• Significantly reduces manual work hours, empowering our employees to focus on continuous optimisation
• Allows us to safeguard all of our marketing activities ensuring they are compliant and follow regulation.