GiG expands partnership with Bplay, launching into two further regulated provinces in Argentina

19 January, 2024

Gaming Innovation Group (GiG) has further expanded its partnership with the Boldt Group, as the Bplay brand has seen two successful launches in the Argentinian provinces of Cordoba and Mendoza, making these now the sixth and seventh regulated jurisdictions powered by GiG’s next-generation platform and sportsbook technology.


These latest launches arrive at an extraordinary time for GiG as it continues to enjoy a strong growth trajectory in the region, cementing its position as the turnkey platform of choice for complex regulated markets throughout Latin America.


GiG’s capacity for delivering highly scalable industry-leading solutions continues to strengthen, as the established partnership between the two companies enters new markets. GiG has focused on a suite of secure, scalable, user centric end-to-end features, and a revolutionary new sportsbook, that are adept at maximising opportunities for growth in the most competitive environments around the globe.


iGaming in Latin America overall is experiencing one of the fastest growth rates globally, with revenues expected to top USD $3.7bn in 2025, according to data supplied by Statista. GiG is fully operational in Latin America, and is expected to increase its presence and partnerships in the region, ahead of igaming and sports betting regulation in Peru and Brazil in 2024.


Andrew Cochrane, Chief Business Officer at GiG said: “Our ever-strengthening partnership with the Boldt Group and the continuing expansion of our relationship provides a perfect example of the strength and dexterity our platform and sportsbook technology delivers. I’m extremely optimistic about the opportunities ahead in Latin America, as our proven capabilities in the region have us extremely well-positioned to propel growth across the continent, as regulation becomes more pronounced.”



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About Gaming Innovation Group (GiG)

Gaming Innovation Group is a leading iGaming technology company, providing solutions, products and services to iGaming Operators. Founded in 2012, Gaming Innovation Group’s vision is ‘To be the industry-leading platform and media provider delivering world-class solutions to our iGaming partners and their customers. GiG’s mission is to drive sustainable growth and profitability of our partners through product innovation, scalable technology and quality of service. Gaming Innovation Group operates out of Malta and is dual-listed on the Oslo Stock Exchange under the ticker symbol GIG and on Nasdaq Stockholm under the ticker symbol GIGSEK.


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