SEO Executive


An SEO Executive will contribute to GIG Media’s mission of growing and developing its online gambling affiliate business by overseeing and managing the operational aspects of running an affiliate website. SEO Executive will be tasked with the implementation of strategies in collaboration with the SEO team, with a view to realizing the strategic objectives of the Publishing department, i.e. defending, growing and diversifying the business, as they relate to content, SEO, design, processes, and procedures. Additional responsibilities include day to day website management and reporting, as well as continuous optimization of content in collaboration with the other departments in GIG Media. The SEO Executive will be reporting directly to the SEO Team Lead.


  • Work with their team to define and implement on-page and off-page SEO strategies for each website under their supervision
  • Day to day website management including content optimization
  • Keep an updated record of performing pages for for each website and communicate these to the relevant teams including the Outreach team
  • Ensure that all content follows guidelines and is aligned with standards and guidelines provided by Head of Publishing and Head of SEO.
  • Work with content team to create detailed templates and guidelines for all website content
  • Collaborate with the Tech, Design and PO teams to ensure SEO best practices are followed on all websites
  • Attend monthly meetings for all units assigned to them, and assist team members in creating slide deck
  • Stay up to date with market trends and any relevant regulations or compliance requirements
  • Actively participate in other training and development opportunities

Technical responsibilities

  • Regularly check our portfolio of websites to discover issues or areas for improvement in terms of SEO or content and flag these to team members, offering assistance if required
  • Use the SEO and Content tools provided to conduct website audits
  • Monitor competitor websites in order to discover and fill content gaps, as well as gaps in relation to partners and technology
  • Oversee the launch of new projects, websites and/or website languages with the aim of contributing to the diversification of our business
  • Provide reports on website and content performance


An SEO Executive will have to meet the following requirements:

  • Strong analytical skills and attention to details
  • Demonstrated passion for SEO
  • Strong problem solving skills
  • Excellent communication and interpersonal skills
  • Familiarity with content management systems
  • Strong organizational skills
  • Openness to, and desire for innovation
  • Commitment to personal and professional growth and improvement
  • Positive attitude and a growth mindset
  • Great presentation skills
  • Experience of working within the online gaming industry is considered an advantage

Business knowledge:

  • Very good understanding of the organization business model
  • Great understanding of the market and the competition
  • Flexible and adaptive mindset in order to meet internal requirements.
  • High ability to focus on strategic thinking
  • Able to visualize what should be done to achieve particular goals and successful future

Skills and competences:

  • Strategic thinking
  • Familiar with current GIG technologies used
  • Strong execution skills
  • Strong delegation skills
  • Great time management
  • Excellent communication skills
  • Ability to manage multiple projects
  • Strong knowledge of market trends
  • Problem solving skills
  • Crypto experience is a strong plus

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The B2B services, including GIG Core (online gaming platform), and GIG Sports (proprietary sportsbook), are licensed and regulated by the Malta Gaming Authority (licence number: MGA/CRP/330/2016 issued on the 1st August 2018) and the UK Gambling Commission (44073).

The licences are held by iGamingCloud Limited (Company Reg. No. C48466 of @GIG Beach, Triq id-Dragunara, St. Julians, STJ3148, Malta.)

©2019-2023 Gaming Innovation Group. All rights reserved | Company Registration Number: C44319