Gaming Innovation Group Inc. (GiG), has renewed its agreement with leading operator bet365, for the provision of its self-serve marketing compliance screening tool, GiG Comply.
GiG’s automated marketing compliance tool scans thousands of web pages for content including iGaming code red words, links and regulatory requirements across multiple jurisdictions, allowing operators to remain in control of their marketing compliance by ensuring affiliates are fully aligned with their brand message.
Through GiG’s flexible compliance tool, bet365 will continue to create bespoke compliance checks which cover market-specific legislation and advertising standards ensuring that they remain proactive, in control of their affiliate marketing and at the forefront of responsible gaming requirements.
Jonas Warrer, Managing Director of GiG Media, said “As one of leaders in the industry, it makes us extremely proud that bet365 have decided to continue their relationship with GiG. We look forward to continuing to support them with their marketing compliance efforts and in creating a safer, responsible gaming environment together.”
A spokesperson for bet365 said: “We look forward to another successful year working with GiG Comply. The versatility of the tool means that we can effectively adapt to the ever-changing regulatory landscape ensuring we maintain a highly compliant affiliate programme.”
About Gaming Innovation Group (GiG)
Gaming Innovation Group is a leading iGaming technology company, providing solutions, products and services to iGaming Operators. Founded in 2012, Gaming Innovation Group’s vision is ‘To be the industry-leading platform and media provider delivering world-class solutions to our iGaming partners and their customers. GiG’s mission is to drive sustainable growth and profitability of our partners through product innovation, scalable technology and quality of service. Gaming Innovation Group operates out of Malta and is dual-listed on the Oslo Stock Exchange under the ticker symbol GIG and on Nasdaq Stockholm under the ticker symbol GIGSEK. www.gig.com